Articles
Please click on the links below to see thought leadership pieces I've written. Articles will open in a new window.
Research report for Gleanster:
- Top Performers Look to Text Analytics to Listen to the Voice of the Customer
- Customer Feedback Management: Different Roles, Different Objectives
Feedback Management White Papers:
Customer Case Studies:
- Airmiles: Miles Ahead of the Competition
- Countrywide Financial: Ensuring Operational Excellence
- Egg: Playing the Egg Game: Increased Value in the Customer Experience
- Egg: From Concept to Product in 5 Weeks